Welcome to vinings Village

KROGER SHOPPING CENTER, CORNER OF PACES MILL & COBB PKWY

Zoning Application: "Other Business" – “OB-74” Site & Master Plan

Date Filed: 10.15.2024 

Address: Riverview Village, 3300 Cobb Pkwy (at Paces Mill Road)

Area: Cumberland CID

Applicant: Riverview Associates, Ltd. (current owner & developer)

Previous Zoning Application: OB-15 filed on 3.12.24 and withdrawn on 6.10.24.

Hearing Date: Board of Commissioners Hearing: November 19, 2024. VVHA will advise if there is a need for residents to attend, dependent on VVHA obtaining a satisfactory stipulation agreement. 

Description:

• The remaining leases in Riverview Village expire in Dec 2025 with the developer option to give 90 days notice to vacate prior. 
• The existing retail center will be demolished. 
• This is not a rezoning case. The property was rezoned in 2010 as “Regional Retail Commercial” (RRC) and the Site Plan was revised in 2016. "OB-74" is filing a new Site Plan to replace the 2016 plan. The zoning classification is not part of this rezoning because it was previously approved. The developer has the right to propose significantly higher density than the proposal. After VVHA discussion with the developer, the density has been reduced to comply with our 2016 agreement to limit additional traffic on Paces Mill. 

Mixed-Use Development proposed plans: 

• Lower portion: Residential 216 units, Retail 38,000 sq ft, Grocery Store 42,000 sq ft
• Upper portion: Hotel 130 keys, Retail up to 30,000 sq ft, Residential, approximately 74 units above Hotel 
• Developer is proposing an upscale residential mix of "owner-occupied" & "rental" units. The final mix is subject to evaluation of market conditions and available financing. 

Summary:  VVHA met several times with the developer, design firm, and traffic engineer. The developer reduced the overall density including the number of residential units, number of hotel keys and retail square footage. 

• The traffic study concluded the new center will generate an increase of 372 daily vehicle trips on Paces Mill over the existing retail center vehicle trips.
• A ring road (fire marshall requirement) behind the buildings will provide entry to the residential parking deck, thereby routing vehicle traffic primarily to the upper level Cobb Pkwy traffic light. 
• Left turns from the Paces Mill exit closest to Cobb Pkwy will be prohibited. 

Stipulation Agreement: 

• VVHA is working with the developer on a Stipulation Agreement to limit building heights, define use of outdoor space, provide a light/noise barrier on a portion of the ring road to shield contiguous residential property, the location & fencing for a walking trail primarily for pet owners, and the parking deck exterior. 

Documents Attached:· Zoning Application, Proposed Master Site Plan and Cobb County Staff Report

Filed: 11.15.2023

Address: 4600 Atlanta Road (former Pilot Station property south of the I-285 exit ramp) 

Applicant: Flournoy Development Group, LLC

Cobb County Planning Commission Hearing: On hold

Board of Commissioners Zoning Hearing: On hold 

Site Acreage: 3.79

Proposed Use: Multifamily residential with 299 units

Summary of the applicant’s proposal

The applicant requested to rezone the site to the RRC (Regional Retail Commercial District) to develop the property as a five (5) story multifamily residential building with 299 units. The architectural style of the building will include glass, masonry, fiber cement sidings, and metal balconies. There will be a six (6) story parking deck for 448 spaces on the side of the building. 

Cobb County Zoning Staff Report & Amended DOT Pages: see below

• Recommends a reduction from 5 to 4 stories and about 240 units.
• DOT rejected the requested left turn cut in the Atlanta Rd median. Therefore, access would be right-turn entry, and right-turn exit, only. 

We are a nonprofit 501(c)(4) corporation whose mission is to preserve and protect the environmental  and material culture that make up Vinings rich and irreplaceable heritage.  The VVHA is actively involved in all matters pertaining to the preservation of the integrity of  Vinings Village. Through five decades, the VVHA has faced  a variety of challenges from zoning to traffic and from over-commercialization to historic preservation. The management of these challenges has been  as diverse as the times in which they appeared.